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My Top 10....

With the end of 2020 just days away, we ask Gary Linke of The Missing Linke to list his favourite new brand partnerships of the year and...

The world of sport has changed, not just the players on the pitch but for everyone that works in it

By Oli Walsh Almost a year since the outbreak, we have all been affected by Coronavirus in different ways. I wanted to share my story...

Is there a place for purpose in sponsorship? Maybe. But don’t lose sleep over it.

Gary Linke offers 5 more lessons on how to build a sales career in sport

I have been genuinely surprised by the positive reaction to my first five lessons from the sports business, especially on LinkedIn and...

What Gary Linke learnt from 20 years of doing deals in the sports biz

I’m by no means a high flier, more of a late developer. Sometimes I’m seen as a bit of an underdog and not someone who creates a great...

Is this what working in the music industry felt like in 2003?

Richard Ayers has been selling the future for most of his adult life, since he was the only nerd in the Radio 4 Today studio, teaching...