UNOFFICIAL PARTNER
THE SPORTS BUSINESS PODCAST

Sharon Bennett
Client Operations Director, TwelfthMan
Best pitch presenter you’ve ever seen
Michelle Obama, New Hampshire speech
Best sports marketing campaign (that wasn’t yours)
Nike – Nothing Beats a Londoner
Best agency (that isn’t yours)
W&K do some great work and Copa90 is a really interesting model

Best young industry talent
2 if I may..?
It has to be a member of my team, Tessanna MacLeod – a superstar project manager and problem solver!
Callum Earnshaw is a fantastic young film director in the sports industry @callumearnshaw
Best sporting event attended
The Open at Royal Port Rush was a fantastic experience in stunning location
Best sporting event on TV
Super Saturday, London 2012 Olympics
Best brand ambassador
Mo Farah

Best industry event or conference
Future Fit
Best film containing a scene depicting the sports business
Moneyball

Best book recommendation
A Thousand Splendid Suns
Best bar or pub
Rooftop bar at Marina Bay Sands
Best restaurant
Orso Bianco, Sauze d'Oulx, Italy
Best holiday resort
Vietnam
Best box set
Stranger Things (for now…)

Best influence on your career
I have 2…
Michael John Saunders; a slightly eccentric partner at Arthur Anderson (my first job) who was passionate about knowledge management, branding and communication – his attitude and personality was infectious…
Olivia Lory-Kay; an amazing creative director who motivated me to always keep learning.
Best dinner companions (min 4, max 6)
An eclectic bunch.
Micky Flannigan, David Bowie, Tim Peake, Emily Pankhurst
Best job in the sports biz
Head of product design, Nike
Best professional regret
Learning more languages
Best skill you most covet
Emotional intelligence
Best trait you admire in others
Patience
Best overrated virtue
Assertiveness
Can be easily confused with bossy!
Best ambition
To retire at 47