Tim Dignard

Senior Manager, Global Sponsorships

Best sports marketing campaign (that wasn’t yours):

Nike’s 1998 Brazilian football team at the airport advert. 22 years later, it’s still


Best young industry talent:  

James English @ Fuse in London – depending on your definition of

young (sorry James).







Best sporting event attended:  

The Vancouver 2010 Olympic Opening Ceremony. Best Games ever - in my fully

biased view.

Best sporting event on TV:

The FIFA World Cup

Best pitch presenter you’ve ever seen:

Mark Harrison, Founder and CEO of the T1 Agency in Toronto. One of the most

genuine and no-nonsense presenters I’ve witnessed live.

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